The present Artacademy graphic design courses were first formed by the first attempts of American President Benjamin Franklin in using his newspaper The Pennsylvania Gazette (Pennsylvania Gazette) to promote his books, as well as to influence the masses.

The American advertising industry initially followed the British path of development. In the 19th century there were no courses in graphic design, why all the ads were not printed under the ruler, scattered on the page that brought difficulties in reading them. Franklin better organized the process by introducing a 14 font and mandatory headings in every ad.

Plus, illustrations not previously considered by the London editions were introduced. Logos were created by Franklin to denote common services such as ophthalmology or the grocery store. The newspaper owner was convinced of the success of short ads of no more than 10 to 20 characters that included a picture of the product, a company sign and a short description

The post History of computer design appeared first on Flawless Diagram.

The graphic designer develops to order logos, fonts, outdoor advertising, packaging, the appearance of magazine covers, various symbols, corporate identity of the company or brand. With the help of his work this specialist forms the company’s image in the eyes of consumers.

Today you can see the work of a graphic designer everywhere. Wherever we are, we are surrounded by various signs, advertising posters and banners, decorated showcases and product packaging.

The profession of graphic designer has many different directions, such as:

• development of logos and corporate style (identity);
• creation of icons (conventional icons) and icons;
• typography (development of fonts and their outlines);
• promotional announcements;
• advertising graphics: business cards, flyers, banners, etc;
• infographics (a graphic way to quickly present information);
• development of packaging and merchandise (products with some kind of symbolism);
• room styling;

A graphic designer can specialize in only one direction, or he can combine several of them.

Sometimes the profession of graphic designer is confused with the web designer, but it is not the same. A web designer deals exclusively with the design of objects that exist and work on the Internet.

These include websites, mobile applications, electronic banners, and email newsletter templates. This includes user interface design.

The post Getting to know graphic design appeared first on Flawless Diagram.